• Payment Integration: Secure payment gateways are integrated into e-commerce sites to handle transactions. This ensures that financial data is processed securely and complies with industry standards.

• User Accounts: Many e-commerce sites offer the option for users to create accounts, which can store personal information, order history, and preferences. This can streamline future purchases and enhance the user experience.

• Search and Filter Options: To help users find products easily, e-commerce websites often include search functionalities and filters. These tools allow customers to sort and narrow down their choices based on various criteria such as price, category, or brand.

• Responsive Design: E-commerce websites are designed to be accessible on a variety of devices, including desktops, tablets, and smartphones. Responsive design ensures a seamless shopping experience across different screen sizes.

• Security Features: E-commerce sites implement various security measures, such as SSL certificates, to protect user data and transactions. This helps build trust and ensures compliance with data protection regulations.

• Customer Support: Many e-commerce platforms offer customer support features, including live chat, email support, and help centers, to assist users with inquiries, issues, or returns.

• Analytics and Reporting: E-commerce websites often include tools for tracking sales, customer behaviour, and other key metrics. This data helps businesses make informed decisions and optimize their operations.

Overall, e-commerce websites provide a comprehensive and convenient way for businesses to reach customers globally, offering a wide range of products and services with user-friendly features and secure transactions.